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PMC Articles Tagged 'Public Health'


April 21st, 2008 by Katie Elmore | Comments Off

Shelburne, VT - On April 22nd, Population Media Center (PMC) will celebrate Earth Day. PMC is an international nonprofit organization that strives to bring about the stabilization of human population numbers at a level that can be sustained by the world’s natural resources, in order to improve the well-being of people around the world and lessen the harmful impact of humanity on the earth’s environment. PMC uses entertainment-education strategies, like serialized dramas on radio and television that encourage positive social and health behaviors, such as the use of family planning and the empowerment of women.

Please join us in celebrating Earth Day on April 22nd. William Ryerson, President and Founder of Population Media Center will be available for interviews.

Population and Environment
Currently, there is a great deal of concern in the media, government, business, and general public regarding the issue of global warming. However, the impact of rapid human population growth on global warming is often overlooked. Decreasing consumption levels will not be enough if the human population continues to rise. The United Nations Population Division estimates that by the year 2050 the world population will reach 9.2 billion, with most of this increase occurring in the developing world. It is estimated that by 2050 over 50% of carbon emissions will come from developing nations. Not only does population growth significantly contribute to an increase in carbon emissions, but it creates a strain on other resources such as water, food, and energy.

Make the Link Between Population and Environment
For more information about population and environmental issues, PMC’s founder and president, William Ryerson, will be available for interviews. Mr. Ryerson has a four decade history of working in the fields of population and reproductive health. As a graduate student, he was Founder and first Chairperson of the Yale Chapter of Zero Population Growth (ZPG). He also served on the Executive Committee of ZPG, as Eastern Vice President and Secretary of the national organization. In 1970, he was featured in Life Magazine’s Earth Day issue organizing student activities on the Yale campus for the first Earth Day.

During the last two decades, he has been working to adapt the Sabido methodology of entertainment-education for behavior change on family planning and family size issues to various cultural settings worldwide. He has also been involved in the design of research to measure the effects of such projects in a number of countries, one of which has led to a series of publications regarding a serialized radio drama in Tanzania and its effects on HIV/AIDS avoidance and family planning use. He received a B.A. in Biology (Magna Cum Laude) from Amherst College and an M.Phil. in Biology from Yale University (with specialization in Ecology and Evolution). He served as Director of the Population Institute’s Youth and Student Division, Development Director of Planned Parenthood Southeastern Pennsylvania, Associate Director of Planned Parenthood of Northern New England, and Executive Vice President of Population Communications International before founding Population Media Center. Mr. Ryerson is listed in several editions of Who’s Who in the World, Who’s Who in America and Who’s Who in the East. In 2006, he was awarded the Nafis Sadik Prize for Courage from the Rotarian Action Group on Population and Development.

UNFPA On-Line Videos

March 5th, 2008 by Chantelle Routhier | Add a Comment

There are over 200 videos available on-line on the following subjects: Reproductive Health, Fistula, Population and Development, Gender Equality, Humanitarian Response, Human Rights, Adolescents & Youth, Safe Motherhood, Culturally Sensitive Approaches, HIV/AIDS, Advocacy, Reproductive Health Commodities, International Conference on Population and Development.

For full article, visit:


Two PMC Programs Featured in Mother Jones Magazine

January 28th, 2008 by Katie Elmore | Add a Comment

Two of PMC programs were featured in the January/February 2008 edition of Mother Jones magazine, Gugar Goge and Ashreat Al Amal.

Read the article, “As the World Learns.”

The Kaiser Video Library is a free, online service for journalists around the world who report on public health issues

December 9th, 2007 by Chantelle Routhier | Add a Comment

The Kaiser Video Library is a free, online service for journalists around the world who report on public health issues.

The goal of the video library is to provide television reporters and filmmakers — particularly in low and middle income countries — with another tool to accomplish their work. The library provides rights-free cover footage related to HIV/AIDS. Generic cover footage is also included. The clip reels are organized by region, and within each clip reel there are sub-categories to guide journalists through the range of material available. A preview of each clip reel can be screened online. Full length clip reels can then be ordered in a variety of different formats. The library will be updated periodically as new material becomes available. Journalists who have material related to AIDS and other public health issues such as malaria and tuberculosis that they would like to contribute can contact VideoLibrary@KFF.org. The following organizations have generously contributed material to this library: Family Health International, Bill & Melinda Gates Foundation, Johns Hopkins Center for Communication Programs, and the NewsHour with Jim Lehrer on the Public Broadcasting System.


Religious Leaders from the Afar Region of Ethiopia Sign Declaration to End The Practice of Female Genital Mutilation/Cutting

August 1st, 2007 by Katie Elmore | Add a Comment

Addis Ababa, Ethiopia – On August 1, 2007, thirty religious leaders from the Afar region, and representatives from the Islamic Affairs Bureau and the Women’s Affairs Bureau created and signed a declaration to end the practice of female circumcision (also called female genital mutilation or FGM). The declaration was one of the end results of a workshop Population Media Center (PMC) held on July 31st and August 1st to discuss the issue of female circumcision and what religious leaders can do to help eradicate the practice.
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“Can Soap Operas Save Lives?” – PMC Featured in Ode Magazine

April 3rd, 2006 by Katie Elmore | Add a Comment

Ode Magazine
Issue 32

By Kim Ridley

Steamy tales of sex, betrayal and suspense can carry important social messages
Young and poor, Fikirte is in many ways Ethiopia’s Everywoman. Her life takes a turn for the worse when she meets Damtew, who is so obsessed with revenge against Fikirte’s innocent grandfather that he kills him and then begins to prey on her. He swindles Fikirte and seduces her half-sister, giving her HIV. He spreads vicious rumors to turn Fikirte’s family against her and to crush her dreams of finishing school. Still not satisfied, Damtew tries to murder Fikirte—twice.
Does Fikirte’s life sound like a soap opera? It is. The saga of Fikirte, Damtew, and the other captivating characters of Yeken Kignit (“Looking Over One’s Daily Life”) kept millions of Ethiopians glued to their radios for two and a half years. It also persuaded some of them to change their lives.
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August 21st, 2005 by Katie Elmore | 2 Comments

By Pamela Polston, Seven Days

Western women of a certain age often talk about their “biological clock” – the physical imperative to bear children before it’s too late. But for Mother Earth, that clock is ticking for quite the opposite reason: She has too many children already, and if this terrible human fecundity is not slowed, it may indeed be too late – to feed the ones who are starving, or to sustain the ones who consume too much.

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PMC is Featured in Ms. Magazine, “Soap Operas are Changing Lives – For the Better!”

April 28th, 2005 by Katie Elmore | Add a Comment

PMC was featured in the Spring 2005 edition of Ms. Magazine.

Read the full article, “Soap Operas are Changing Lives – For the Better!”

Innovative Radio Serial Drama Airs in Sudan

November 22nd, 2004 by Katie Elmore | Add a Comment

Population Media Center’s radio serial drama in Sudan went on the air November 22, 2004 after 2 years of preparation work. Titled Ashreat Al Amal (“Sails of Hope”), the Arabic language program deals with reproductive health issues. It will air for approximately 18 months (there are 150 episodes) over Khartoum Radio. The project is supported by a grant from the David and Lucile Packard Foundation.

The program deals with the major themes of HIV/AIDS education and the importance of educating women as a means to a better life, and the minor themes of female circumcision, negative consequences of too much drinking and gambling, and pre-natal care.

Through the characters of Hamid and Jabir, the program addresses the importance of reducing stigma of people living with HIV/AIDS and shows how one can interact with those who have AIDS. Hamid (a transitional character) is HIV positive and is refused a job by Jabir. Hamid’s wife’s former husband, Al Dai (another transitional character), comes to take his children away and declares that it is not safe for kids to live with someone who has AIDS. Later in the program, we will see that Jabir’s other evil-doings – stealing money, lying, blackmailing – lead to his assassination. Al Dai will grow to learn to accept people living with HIV/AIDS.

Through the character of Awatif, the program will address the issue of family planning and pre-natal care. Awatif, Hassan’s wife, suffers from acute anemia resulting from non-birth spacing, and repeated, prolonged bleeding from the births of her many children. She is in the process of delivering another child and encountering complications in delivery because she had become so run-down with running the household and having an office job while pregnant. After recovering from her terrible, but not lethal childbirth, Awatif slowly comes to realize that it is hard to pay the school fees for all of her children. Her former husband convinces her to take him back (he had left her to pursue another woman), but she agrees only if he will agree to use condoms. Hassan refuses. Awatif and Hassan will fight over this, but eventually Awatif will overcome.

Population Media Center is a non-profit, non-governmental organization dedicated to using media to aid the stabilization of human population numbers at a level that can be sustained by the world’s natural resources and to lessen the impact of humanity on the earth’s environment. Its work emphasizes education on the benefits of small families, elevation of women’s status, promotion of gender equity and encouragement in the use of effective family planning methods.

Combating Child Trafficking With Radio

November 22nd, 2004 by Katie Elmore | Add a Comment

Shelburne, VTPopulation Media Center-West Africa (PMC) began airing its radio serial drama Cesiri Tono (“All the Rewards of Courage and Hard Work”) on Thursday, November 11, 2004 over the Africa Learning Channel.

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