Brazil - Tune In

In Brazil, PMC has a unique way of spreading reproductive messages into soap operas.

Instead of forming new teams of scriptwriters, actors, and actresses, and then developing entirely new series, PMC works with the Brazil non-profit, Comunicarte, to assist and advise TV Globo scriptwriters with incorporating social and health issues directly into pre-existing programs.

TV Globo Successfully Incorporates Social and Health Messages into their Programs

Since 1996 numerous programs have included scenes dealing with crucial societal issues.

Summary of TV Globo Scenes by Program and Issue: 1996 - 2005 (PDF, 350 KB)

Scenes fromPaginas da Vida

The following clips, produced by TV Globo, highlight how Paginas da Vida addressed the issues of Down Syndrome, family planning, teen relationships and sexuality, and other related issues.

IN THE NEWS

"Love, Tears, Betrayal ...and Health Messages" by Paula Andaló

September 2007 PMC Newsletter

RELATED LINKS

TV Globo

Comunicarte

BEFAM (Civil Society for the Welfare of the Brazilian Family)

CONTACT US

Marcio R. Schiavo
Country Representative
Rio de Janeiro, Brazil

program@populationmedia.org

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