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Staff – Country Representatives

PMC hires a Country Representative in each country where we work to serve as a spokesman for PMC in the country. Each Country Representative is responsible for the overall management of PMC project activities in the country (including budgeting and financial management of the program), supervision of  PMC staff and contract staff, meeting with funders, preparing technical and financial reports on the program, collaborating and coordinating with in-country partners, government agencies and donors, progress reports, and ensuring the production and broadcast of high-quality entertainment-education products in country. Country Representatives report to PMC’s Vice President for International Programs.

Our currently active Country Representatives:

PMC-Burkina Faso
Moussa Dadjoari, MD, MPH

Moussa is a medical doctor and has had a long career in health services management working in Burkina Faso’s Ministry of Health. Before joining PMC, Moussa was coordinator of a national program for the prevention and treatment of schistosomiasis. He has authored many research studies and papers on public health in Burkina Faso and was decorated in 2008 with a National Medal of Honor for public service rendered to the people of Burkina Faso. He holds a Master of Public Health.


Jean Bosco Ndayishimiye

Before joining PMC as Country Representative to Burundi, Jean Bosco was a lecturer at the University of Burundi.  Since 1997, Jean Bosco has been working as a consultant to international organizations such as UNDP, UNICEF, ILO, World Bank, Oxfam Quebec, Oxfam Novib, GTZ / GIZ, and CARE.  He has a long and rich experience working with rural populations, in action research, and is an expert in participatory evaluation approaches and in communication for development. He holds two diplomas in Development Studies and Clinical and Social Psychology.


PMC-DR Congo
Gabin Kifukiau Mabanzila

Gabin has substantial experience in the field of strategic communication and communication for development.  Following posts in different development agencies, such as the US Peace Corps, USAID and UNDP, Gabin has been working as a consultant for various national and regional programs.  Some programs include the Forest and Nature Conservation Project (FNCP) funded by the World Bank and a pan-African NGO to promote the education of girls south of the Sahara.  He holds a degree in applied adult learning (teaching of English as a foreign language) with an option in African cultures, and a degree in journalism and foreign policy.



Negussie Teffera, PhD, MEd

Negussie is the former Head of Foreign Affairs of the Justice and Information Bureau in the Office of the Prime Minister and Head of the Ethiopian National Office of Population.  He was also the Chairman of the National Task Force, responsible for developing the first National Population Policy of Ethiopia. Negussie has extensive experience in media communication strategy development and radio production.  He holds a PhD in Communications from the University of Wales and a Master of Education in Journalism and Media Studies from the University College Cardiff.


Christina Guérin

Christina leads a communication agency in Haiti called Bloom SA (formerly SCreaM – Société de Creation et de Realization Multimédia). Christina feels very strongly about using media for social change, particularly regarding child slavery in Haiti and approached PMC about collaborating on a soap opera. She is not the traditional PMC Country Representative, but she oversees PMC’s Zoukoutap in Haiti.


Ephraim Okon

Ephraim is the co-founder of Okon Youths Vanguard, which later became Okon Youth Development Forum, where he served as the pioneer President. He has been with PMC since May, 2008.  He holds academic diplomas with an LLB degree in Law in view from BAZE University.



Emmanuel Rugira, MPH

Emmanuel has experience in health program design and management, with a focus on health communication and disease prevention. Emmanuel has over 17 years of work experience, especially in health promotion. He has worked with several international organizations, including US Government and UN agencies. He holds a Master of Public Health, a Post-Graduate Diploma in Human Resource Management, and a BA in English Language and Literature.



PMC-Sierra Leone
Vickynatu “Vicky” Sonia Johnson, MS

Vicky is a Finance and Administrative expert with over 12 years experience in financial management in two NGOs in Sierra Leone.  She holds a Master of Development Management, a BS with Honors in Financial Services, and a Technician Diploma in Accounting from the Institute of Public Administration and Management.



2010/2011 Annual Report

In 2010-2011, PMC had projects in Brazil, Burkina Faso, Caribbean, Ethiopia, Mexico, Nigeria, Papua New Guinea, Senegal, Sierra Leone, the United States, Vietnam and a worldwide electronic game.

2010/2011 Annual Report (PDF, 5.5 MB)

Soap Operas for Social Change to Prevent HIV/AIDS

This training guide is designed to be used by journalists and media personnel to plan and execute the production and broadcast of Sabido-style entertainment-education serial dramas for HIV/AIDS prevention, especially among women and girls.

Using the Media to Achieve Reproductive Health and Gender Equity

In 2005, as a companion piece to the training guide, PMC developed a manual documenting best practices in the application of the Sabido methodology of behavior change via entertainment-education.

Read more about these guides and download »