Shelburne, Vermont, USA – June, 2005 – Population Media Center won one of three prizes in an online contest held by Changemakers calling for the best programs in combating trafficking in persons. The contest was held by the Ashoka Foundation through its website initiative Changemakers.net. The Ashoka Foundation exists to shape a citizen sector that is entrepreneurial, productive and globally integrated and to develop the profession of social entrepreneurship around the world. Changemakers is an initiative of Ashoka to build the world’s first global online “open source” community that competes to surface the best social solutions and aims to collaborate, to refine, enrich, and implement those solutions.
PMC’s West African radio serial drama program, Cesiri Tono, was one of three programs chosen out of 69 competition entries from 22 countries. A panel of judges selected 16 finalists from the 69 entries. The contest was then opened to website visitors, and online voting ran for one week. Visitors to the website picked their top three programs. Voting concluded on June 13, 2005 with Cesiri Tono emerging as one of the contest’s winners.
PMC was awarded $5,000 in addition to recognition as an innovator in anti-human trafficking. The award will be applied towards its serial drama project in West Africa.