Bigger Families, Bigger Cars? China’s SUV Makers Pin Hopes on Two-Child Policy
As the Chinese dream expands from one child to two, auto makers hope the size of the family car grows as well.
Auto executives made the pitch for a golden era of the SUV in China as Beijing’s annual motor show opened Monday. In January, China began allowing all couples to have two children, ending the controversial one-child policy that had been in place for 35 years.
At a launch show held by Chinese manufacturer FAW Haima Automobile Co., a woman, man, boy and girl performed a joyous dance around a shrouded SUV before unveiling the vehicle. In case the symbolism was lost on any audience members, Haima’s emcee followed with an explanation.
See original/source content: http://blogs.wsj.com/chinarealtime/2016/04/25/bigger-families-bigger-cars-chinas-suv-makers-pin-hopes-on-two-child-policy/
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