EVERY PERSON CAN CHANGE THE WORLD

Storytelling has been at the heart of cultural evolution since the dawn of history. It was the purpose of cave paintings. It is the essence of mythology. It remains the narrative of our lives.

Population Media Center integrates popular entertainment and modern behavior-theories to open minds to new possibilities, better choices and healthy outcomes. We help those in some of the world’s least developed countries to imagine new possibilities, practice healthy behaviors, and pursue higher goals than they previously thought possible.

Important global issues like population growth, species extinction and child marriage are complex and deeply entrenched problems. Traditional methods of communication such as posters, pamphlets or passing laws don’t always change behaviors. But everyone loves a good story. People share the stories we produce, and public discussion happens organically around the central issues. We don’t suggest the answers – we inspire the conversation. Local consensus arises out of a conversation that might not have happened any other way.

Changes can only come from local people making decisions about what they think is best. This is the most sustainable type of change there is. Read Population Media Center’s whitepaper to begin learning about how entertainment education can help diffuse some of the world’s most critical challenges — including population growth, patriarchy, and women’s dis-empowerment.