About Us

PMC improves the health and well-being of people around the world with TV and radio shows. Entertainment, it turns out, can change the world.

Population Media Center (PMC) creates long-running TV and radio shows in which characters evolve into role models for the audience for positive behavior change, and the impact of PMC’s dramas are dramatic. PMC is a nonprofit, international nongovernmental organization, which strives to improve the health and well-being of people around the world addressing a variety of issues. Founded in 1998, PMC has almost years of field experience in behavior change communications with projects around the world.


Here’s a snapshot of why PMC is Unique:

  • PMC TV and radio shows not only get dramatic results, they’re incredibly cost-effective.
  • PMC’s approach builds in-country capacity and supports all local writers and producers.
  • PMC focuses efforts in countries and regions with the highest need.
  • PMC dramas role model behaviors; they don’t tell people what to do.
  • PMC uses multiple media to reach audiences and extend drama storylines.
  • PMC offers population as part of the solution to many global challenges, such as climate change.
  • PMC changes population projections by working to empower women, men, and children by addressing health and human rights issues, like ending child marriage and allowing girls to access an education.


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