How do we know if we succeed?
PMC’s TV and radio shows rely on monitoring and evaluation.
PMC conducts robust monitoring and evaluation to identify the impact we are having and to build an evidence base that allows for continual refinement of program design. Monitoring throughout each broadcast provides writers and producers with continuous audience insight, and comprehensive final evaluations examine the depth of impact.
PMC TV and Radio Shows Are:
Every PMC show includes monitoring and evaluation to assess scale and depth of impact.
Huge audiences and effectively addressing multiple issues makes PMC shows cost-effective.
Life is multi-dimensional. PMC integrates multiple, interwoven issues to role model realities and tell good stories.
PMC’s intervention is reproducible and agile, working across cultures, languages, religions, and media markets.
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