PMC began working in Ecuador in 2012. At present growth rates Ecuador's population of 16 million would double in 49 years.
PMC co-produced Último Año (“Last Year”) with MTV Latin America, which aired in Ecuador for one hour, five nights per week. Because it was broadcast on MTV Latin America, which broadcasts throughout much of Latin America, the estimated audience reach of this serial drama was 22 million households.Último Año’s website recorded 324,000 visits and 1.4 million page views.Último Año ranked #4 on MTV Latin America’s website, received 46,000 likes on Facebook and gained 12,000 followers on Twitter. Último Añowon a number of MTV awards, including TV production, musical theme, best finish, favorite antagonistic character, and best performance.
Ecuador is approximately thirty percent of the size of Turkey with a population of almost 16 million. Ecuador, despite its oil boom in the 1970s and the resulting economic growth, still suffers from widespread poverty that affects around 35 percent of its inhabitants. Chronic malnutrition is one of the bleaker results of poverty, affecting approximately 24 percent of children under two years old in the country. This situation is worse in the rural areas of the country where two out of three people live in poverty. In the Andean provinces, chronic malnutrition hovers around 50 percent.