PMC broadcast in Nicaragua from September to December 2012. Nicaragua's population of six million people would double in 72 years at its present growth rate.
PMC co-produced Último Año (“Last Year”) with MTV Latin America, which aired in Nicaragua for one hour, five nights per week. Because it was broadcast on MTV Latin America, which broadcasts throughout much of Latin America, the estimated audience reach of this serial drama was 22 million households.Último Año’s website recorded 324,000 visits and 1.4 million page views.Último Año ranked #4 on MTV Latin America’s website, received 46,000 likes on Facebook and gained 12,000 followers on Twitter. Último Añowon a number of MTV awards, including TV production, musical theme, best finish, favorite antagonistic character, and best performance.
Nicaragua is a tenth of the size of South Africa with a population of over six million people. In Nicaragua, access to basic health care services, such as preventive health screenings, is a challenge due to issues such as transportation barriers and long wait times at the hospital or health clinics. This critical challenge impacts the entire society. Take the example of cervical cancer. Cervical cancer is the most common type of cancer among Nicaraguan women and almost half of women diagnosed die as a result of late diagnoses.